How Much Is a Freebie Worth To You?

To some, it means sacrificing precious sleep.
To some, it means queuing up for hours.
To some, a free Egg McMuffin is too good to pass up.

Is it really worth getting out of the warm bed before dawn to get a piece of sandwich?

Does the opportunity cost of getting something valued at $2 outweigh the tradeoffs?

I don’t know, but judging by the queues and smiles, many are convinced of their decision.

So, all these hassles for $2.