Brand Logos Getting Hipster Treatment

Flat, minimalistic, direct.

Plain, unimaginative, boring.

Whichever way you look at the hipster-styled mocked up logos for some of the world’s most recognised brands, there is a sense of deprivation. A lack of personality and self expression. 

Brands come to live when they convey meanings. In the monochrome environment, it feels like they are being dressed up according to certain requirements. A constraint by standardisation. 

Putting that aside, there are some interesting interpretation of the brands and how they influence the logo design. 

Here are my picks: