Obsession About Details

There‘s so much to like about this response by Erik Spiek­er­mann, regarding the obsessive attention to detail in typography.

The biggest takeaway from his perspective resonates deeply with mine.

The users may not know why, but they always sense it.

Just enough is never enough when you care about your work. The little details are precisely the ones that bring delight to us.

Just like what Don Draper said, it‘s subtle, but potent.